Forget the John Lewis Christmas ad. THIS ad just made me cry.

November 10, 2012

It’s that time of year when Christmas ads are all over the TV. I saw a lot of people tweeting about the John Lewis ad but tbh I have the same issue with the new one as I did with last year’s – it feels very contrived, and the snowman’s face is really very odd and frankly, a little creepy.

Much better, IMHO, is the M&S ad. It’s not just that it shows diversity. It’s the look of sheer delight on the face of one little boy. I defy you to watch it and not be moved by the expression on the face of Seb White, who is four and has Down’s Syndrome. I’m crying buckets here.

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  • Swazi November 12, 2012 at 7:37 am

    I agree with you – he’s such a gorgeous little lad and his being part of the ad with no fuss or fanfare is great (if long overdue)